BlueArrow Telematics Formerly GPS Mobile Solutions Inc. is a privately-owned company located in Raleigh, North Carolina. Our mission is to provide customers with industry leading Mobile Workforce Technologies along with expert advice and superior customer support. We strive to lead our competitors in technology offerings, industry knowledge and customer support. For over 25 years, our company has forged ahead of competitors by helping business managers develop and implement a mobile workforce strategy. Today, we provide several leading GPS Fleet Management solutions from industry leading service providers.
There are common threads that bind the BlueArrow Team together that have nothing to do with the job, yet are crucial components of what makes this team shine. Two of those are a passion for ice hockey and a commitment to raise funds and awareness for JDRF (Juvenile Diabetes Research Foundation).
Five of the team are lifelong hockey players, learning skills for life they use every day on the ice and on the job.
Founder & CEO
“Partnership” is the word that best tells the story of Stuart Lamm
Building partnerships and teams is in Stuart’s DNA. One of his most important values is operating as a team, whether it’s at work or at play. Many current staff members play for BlueArrow ice hockey teams and enjoy mixing it up away from the office [and they are quick to point out they have won several beer league championships over the years].
Stuart founded his first company with his brother during the summer of 1985. Having just finished his freshman year at ECU and paying his own way through college, he knew that a standard “student” job wouldn’t provide enough income to stay afloat. Luckily, both brothers had an entrepreneurial spirit, so they opened and operated a power washing company called JSL Inc. It expanded rapidly, and they added trucks and additional crew (mostly college buddies). It was then that Stuart learned how mobile workforce inefficiencies can cost a company dearly – both in time and money. This experience ultimately became a catalyst for what has evolved into BlueArrow Telematics.
Born and raised in Wilson, North Carolina, Stuart graduated from nearby ECU with a Business degree with concentration in Finance. While working a job in the financial industry, Stuart became intrigued with a new technology called cellular phones. At the time, the cell phone industry was in its infancy and he saw the opportunity of an exploding marketplace and he wanted to become a part of it. With business plan in hand, Stuart approached prominent businessman, Steven Leder and asked if he’d be interested in a partnership.
“One of my biggest accomplishments in life was convincing Steven, who didn’t know me very well, to bet on me, to invest in my dream. My partner became my mentor and taught me things about business that I reflect on to this day.”
His first two months consisted of selling cellphones (bag phones to be exact) door to door while working out of his car and sleeping on the floor of a friend’s apartment. Stuart’s company, Cellular Images, found its footing and opened a retail store in downtown Wilson, hired an outside sales and support staff, and became a leading dealer for Centel Cellular. He was able to buy out his partner after 6 months – a win-win for both parties. This allowed Cellular Images to rapidly expand into major markets like Raleigh and Greensboro. Soon Cellular Images had seven locations and over 50 employees. Stuart honed his target market and focused on serving small and medium businesses, offering superior customer service that large carriers simply could not match.
After 18 years focused on cellular technology, Stuart had to adapt and pivot as the wireless industry changed. With the proliferation and commoditization of the cellular industry, he began to focus on emerging GPS technologies, the genesis being an encounter with a former employee of the power washing company he and his brother operated in college.
“This guy excitedly shared how much he loved working with us and power washing houses. He added that it was the BEST job he ever had because he could clean a house, then go hang out with the girls at Meredith College - without my ever knowing! I always thought of this guy as one of my best employees – imagine how many houses he could have cleaned if he was where he was supposed to be.”
In 2009, Stuart changed the company name from Cellular Images to GPS MOBILE SOLUTIONS to better represent their new direction, providing fleet management and emerging GPS technologies to his small and medium sized business clientele, helping them save time and money. As new technologies came available, they were added to the suite of services, continually improving productivity by delivering clear, concise data on location, driving behaviors, and vehicle maintenance for a company’s mobile workforce.
Fast forward to 2018. Stuart had been adding new technologies along the way and had become an expert in telematics solutions, which combines telecommunications, GPS vehicle/asset tracking technologies, vehicle maintenance solutions, in-vehicle cameras, distracted driving solutions, routing, and gamification. He once again adapted and officially changed the name of the company to BlueArrow Telematics.
“We’re expanding to empower our customers with technologies most organizations don’t know even exist. Ultimately, our clients become our partners and together, we are saving time, money, resources, and, most importantly, lives.”
Stuart considers his partnership with his wife of 25 years, Donna as “his greatest sales achievement.”
“I clearly overachieved in wooing my wife! Donna is beautiful, ambitious, grounded, and is the BEST at whatever she does. She provides our family a solid foundation built on uncompromising integrity, the highest standards, and always gives me great advice on difficult business decisions. Our children and I clearly recognize how special Donna is and we thank God for such a blessing!
Senior Account Manager & Consultant As a former NC Highway Patrol Officer who was injured on the job, Melvin has first-hand experience with the challenges commercial vehicles face while traversing the highways and byways of our state.
This father of three has been married for 28 years to his high school sweetheart and believes loyalty, consistency, and dedication to his family and those he serves is paramount to living your best life.
Melvin is an ordained elder at his church, enjoys keeping in shape, loves a good ribeye, and believes all things are possible if you stick to the task at hand.
North Carolina native Political Science Major, Fayetteville State University Hospitality | Restaurant Management NC Highway Patrol Officer BlueArrow Telematics (formerly GPS Mobile Solutions) since 2005
Account Manager | Sales “Give me some wood and nails and I’ll build you something” is an axiom of Matthew’s life. Born and raised in Massachusetts, he moved to the Triangle in 2015 where he quickly melded into the community by playing for local hockey teams and becoming a self-proclaimed buffalo wing judge at local restaurants. Matthew is the current captain of the “BlueArrow Tribe” upper men’s ice hockey team.
Another BlueArrow former law enforcement professional, Matthew has worked in a state police crime lab, held a corporate security position at a financial services corporation, and worked with field investigators at a private investigations firm before landing at BlueArrow Telematics in 2016. With a natural gift as a sales representative, he was quickly promoted. He says one his biggest accomplishments to date was making (and crushing!) quota his first year in the business.
Matthew is a self-starter whose aptitude for technology and software makes him a key player on the BAT Team. With intensity and focus, his mission is to serve his clients and be a part of their success as a business. And have fun doing it.
Criminal Justice Major, Plymouth State University G4S Security Fidelity Investments
Account Manager | Sales “If you live an ordinary life, all you’ll have is ordinary stories” is one of this quotation enthusiast’s favorites. And this Virginia-born self-starter who is named after the Superbowl champs is certainly NOT ordinary.
As a lifelong learner, Dallas’ interests and capabilities are nothing less than astounding. He plays four instruments and league hockey, excels in water sports, is a 15-handicap golfer, and played four varsity sports in high school. This entrepreneurial spirit also ran his own lawn care company in his teens.
Known by all as outgoing, hardworking, and loyal, Dallas is a natural leader. Adding to that, his experience in finance, combined with a servant leadership style, leaves no doubt he will make a big impact on this fast-growing company, its clients, and the booming telematics industry.
Finance Major, East Carolina University [magna cum laude] Student Government, Treasurer Credit Suisse ADP, Small Business Support and Sales
Administration | Client Support The quintessential “techie,” Matt prefers to stay behind the scenes at BlueArrow, ensuring the magic of telematic technology works for the company and its clients. No stone left unturned… No detail overlooked… His intense focus on getting it RIGHT, the first time, has made Matt an integral part of the team.
The son of small business owners, he learned as a boy the value of hard work, tenacity, and grit. His parent’s Auto Shop became an early adopter of technology, due in part to Matt’s natural aptitude as a web developer, graphic designer, and software integrator.
A proficient drummer since age 11 and a nationally acclaimed “Gamer,” Matt spends his off time honing those skills, playing hockey with his team, and living what he calls “a highly organized life.”
Graphic and Web Design degree, Wake Technical College
Administration | Client Support Hailing from Pittsburgh, Pennsylvania, Patrick had an overwhelming urge to move to the Triangle in 2015. He says there was no “real reason,” but it’s evident he’s found his lifetime home here. In Raleigh and with BlueArrow Telematics.
His easy-going demeanor and kind disposition belies the fact that Patrick has overcome great adversity. He spent a few years in and out of foster homes as a child and suffered a traumatic brain injury in an automobile accident, while attending Boot Camp for the US Navy. It took years to recover yet ignited his passion to find ways to make the roadways a safer place.
Patrick has been playing hockey since he was four years old, enjoys “grillin’ and chillin’” on the weekends, considers the BLUEARROW Team his closest friends, and believes that one shouldn’t take life too seriously.
Started working in his family business when he was eight (an aftermarket auto parts shop) Business Management at CCAC Robert Morris College Phoenix University
Administration | Client Support Another North Carolina native, Trey’s mother and Stuart’s wife (BlueArrow President) met and became friends when they were in the same childbirth class. Their children also went to North Raleigh Christian Academy and have remained lifelong friends.
A recent college graduate, the BlueArrow Team didn’t have far to look to find BlueArrow’s newest associate. Trey considers working with this fast-growing small business whose mission it is to save lives as the opportunity of a lifetime.
Trey is also a team player, playing baseball his entire life, from little league to his college’s starting team as short stop. He supports charities including StopHungerNow, Miracle League, and Habitat for Humanity, and considers himself a “sports junkie.” We trust this positive, clear-headed gentleman will make quite an impact on the BLUEARROW Team.
Business Administration and Sports Management, William Peace College